Understanding Google AdSense Earnings & Formulas
Google AdSense pays publishers based on a combination of user ad clicks (CPC model) and ad impressions (RPM model). Key metrics governing your site's monetization include:
Core Formulas
- Daily Clicks =
Daily Page Views × (CTR / 100) - Daily Revenue =
Daily Clicks × CPC - Page RPM (Revenue Per Mille) =
(Estimated Earnings / Page Views) × 1,000 - Monthly Revenue =
Daily Revenue × 30
Targeted Search Terms & Keywords
google adsense revenue calculator
website ad earnings calculator
page rpm calculator
ctr cpc profit estimator
mullayil adsense tool